Trends to Rule the Indian Real Estate Market In 2020

Trends to Rule the Indian Real Estate Market In 2020 -1

The past decade has seen the real estate sector experiencing a roller coaster ride; demonetization, RERA & REITs in 2016 as well as GST in 2017 have meant that the past few years have been especially tough on the realty sector.

But those were transformative phases and the picture is changing for businesses gradually since last year. The 2019 union budget proposed benefits for real estate with an eye to drive growth in the sector. The government is actively pushing the real estate segment as this sector is one of the key drivers that will propel their goal of achieving the $ 5 trillion Indian economy. On the strength of these boosts the real estate sector has once again picked up momentum and is growing at a healthy 9% and is expected to reach $180 billion by the year 2020. [1]

Investing in real estate is considered safer and more favorable in terms of returns than gold, mutual funds/stocks or other financial investments. But as a home buyer who will put in a considerable amount of funds there needs to be thorough research and study of the market prior to the investment.

Here are some trends that are expected to rule the Indian real estate market in 2020. Read on…

  • 1.Government initiatives-With an eye to revive and provide impetus to the realty sector, Finance Minister Nirmala Sitharaman outlined a slew of measures for the real estate sector in the union budget 2019 such as new model tenancy law, provision for construction of new public infrastructure on land holdings by the Central Ministries and Central Public Sector Enterprises across the country, reviving the NBFCs from the ongoing debt crisis and liquidity crunch, modifying TDS on immovable property to include other charges etc.[3]Also, collaboration between builders and the government will not only minimize risks but will also be a more viable economic model of development for urban real estate and infrastructure. These urban housing developments are aimed at the mid-segment home buyers and will look to provide budget friendly projects but with all necessary facilities for comfortable living.


  • 2.FDIs-As mentioned above the real estate sector is essential to the economic growth of India but it is also one of the most fluctuating in terms of funding. Attracting foreign direct investment (FDI) into the sector is vital to its continued growth and development. The Indian economy is looked upon as one of the fastest growing global economies and as such can yield good returns for foreign investors. The Government rules and regulations related to FDIs in the real estate sector have been favorable for global financiers and have successfully yielded a good amount for the sector which is expected to grow in the coming years.


  • 3.Escalating demand in top metros and Tier 1 & 2 cities –Another trend that is emerging is the rising demand for quality housing in not just metros such as Mumbai, Bangalore, Delhi-Gurgaon and Chennai but also in Tier 1 and 2 cities such as Pune, Hyderabad, Chandigarh, Ahmedabad, etc. The main reason is the employment opportunities through IT companies and other sectors as well. These cities have become hubs for real estate investment as the ROI is attractive. In particular, the luxury and mid-segment housing is driving realty growth in these towns.


  • 4.Affordable housing –The government is focused on making housing affordable to all sections of the society and under the Pradhan Mantri Awas Yojana Gramin and Pradhan Mantri Awas Yojana Urban schemes aims to achieve the objective of “Housing for All” by 2022. The union budget 2019 has made provisions for tax exemption of Rs 1.5 Lakhs to buyers on home loans under affordable housing.[2] These initiatives are driving demand for quality but affordable housing in the budget homes segment mainly from the working professionals in top 5 cities in India.


  • 5.RERA impact –Implementation of RERA in 2016 was a game-changer for the real estate industry. Although the industry struggled initially coping with the new rules and regulations, RERA has made the home buying process transparent for the buyers. The home buyer’s rights have been strengthened and ensure a structured timeline of project status, timely completion of projects, and accountability for the builder to avoid hidden costs. Also, the rules are clear and strict regarding penalties on builders who violate RERA norms.


  • 6.Rental property appreciation –In addition to the growing demand for residential property purchases in top tier cities and towns in India, the rental properties have also shown a marked increase in demand, mainly on the back of working professionals migrating and relocating for improved job prospects and a better standard of living. Delhi, Mumbai, Bangalore, Pune, and Hyderabad have shown a steady demand for both buying as well as rental properties. Also, having a second property in these cities, which is not being used by the owner, means an additional source of income for the owner.


  • 7.Gradual increase of technology-driven sales pitch-The internet is all-pervasive today. There is nothing that one can purchase online. So, although one cannot buy a home online without actually seeing it, the initial research in terms of selecting a location, availability of properties, pricing, reputed builders, amenities, infrastructure is being done via online searches. Developers and brokers all have an active digital presence to aid their sales pitch.Smart homes that are technologically connected are more in demand. Many builders offer high tech but sustainable DigiHomes that combine the best of technology with natural surroundings, green spaces and good air quality.One such premier residential project is Emaar DigiHomes offering 2 BHK and 3.5 BHK luxury homes in Gurgaon (Gurugram). Emaar Properties, a global leader in construction and development of iconic properties, such as the Burj Khalifa, among others entered the Indian realty market in 2005. Since then, Emaar India has developed residential as well as commercial spaces in Gurugram, Delhi, Mohali, Lucknow, Jaipur, Indore and Chennai.

Emaar DigiHomes located in the coveted address of Sector 62, Golf Extension Road, offer 2 & 3 BHK apartments in Gurgaon. These voice-enabled smart, spacious homes present a grand view of the Aravali mountains along with a host of world-class amenities including 30000 sq.ft clubhouse, infinity temperature-controlled swimming pool, wide open & green spaces all within the premises of a safe, secure and gated community. To find out more please visit the website.

5 Reasons Why Open Spaces In Real Estate Are Indispensable Today

Did you know that according to the National Building Code of India, at least 10% of the total area of a residential project needs to be invested in the development of open space reserves (OSR)? Everyone from the Government to the common investor agrees on the importance of open spaces. In fact, it has proven to be one of the most compelling buying reasons for many investors. This is because, the investor of today, looks at his new home not as a singular unit but as a part of the larger society. He looks at the value this community can add to his and his family’s lives.

For Emaar India, the inclusion of open spaces is not an addition but a part of the project design. For example, in Emaar Mohali Hills, 43 acres of the project are dedicated to open spaces and other recreational activities.

Here’s why open spaces are so relevant in today’s world-

De-stress and De-congest

Our fast-paced days are usually spent in cubicles, meeting rooms or travelling for work. When you come back home, you don’t want to come back to an equally congested environment. The symbolism is at play here, since your mind needs to find space to think as well. Coming back to a home surrounded by trees and vast open spaces, helps you relax and de-stress.

Indulge in Recreation

You can even indulge in one of the many recreational activities available at such projects like go for long walks across the gardens, practice on the yoga deck or take up a sport like badminton/basketball and unwind.

Scope for better amenities

Availability of open spaces in a project ensures that better amenities can be developed for both adults and kids. At Emaar Jaipur Greens, for example, the open area is spread across 23 acres. It gave us the leeway to build a state of art clubhouse with immensely contemporary facilities that are fully functional.

Meet and Greet

As our lives get more self-sufficient, our social interactions become limited to taking some time out on the weekends. Larger open spaces enable residents of similar interests to form bonds. Some projects, for example, have the concept of community gardening wherein the residents interested in gardening can contribute to the project garden while forming new bonds.

Quality time with kids

The projects with larger open spaces also tend to have more facilities for the kids like swimming pools, kids’ play areas, butterfly parks, skating rinks, sandpits etc. It then becomes a great opportunity for you to spend quality time with them. This is what we aim to achieve with our projects like Emaar Indore Greens, which has over 19 acres of open spaces providing you and your family with a plethora of options to bond over.

We, at Emaar India, take pride in the fact that your interests and health take precedence for us over everything else. Our projects are designed keeping the modern-day requirements of an investor in mind and hence, all Emaar India projects are spread over many acres of land, providing you with the most serene surroundings.

Emaar India- valuing the customer life cycle at every stage

Did you know, a Walker study found that by the year 2020, customer experience (CX) will overtake price and product as the key brand differentiator? CX spans from the first second that the customer gets in touch with you till the time he/she is using your product. We, at Emaar India, are extremely particular about the kind of experience we provide to our customers; especially after the sales process is over. We believe that it is after the buying-selling that the customer gets to experience the brand’s values and ethos.

At the core of Emaar India’s dedication towards our customers, is the want to create a family that stands together no matter what. We want our customers to be aware that we are always behind them and that we shall constantly work towards bettering their quality of lives.

Here are some initiatives taken by Emaar India in the endeavour of delighting our customers-

Community Events

 Our on-site teams take immense pleasure in organizing various get-togethers for festivals and occasions. The aim is to make it a memorable time for our residents. We understand your busy schedules and how difficult it is to create such moments for your family and children; hence, we take the prerogative to do it. All such initiatives have been met with tremendous and overwhelming responses from our customers.

Super Hero Competition

Independence Day

We- The Women

FMS touch-points

 Each of our projects is equipped with an FMS (Facilities Management Services) touchpoint for customer queries/complains/grievances. Our employees are just a call away and will attend and tend to your homes like their own. For example, our FMS facility at Mohali Hills, Mohali has become an indispensable part of the community. The residents are very pleased with the services and value the convenience that has been brought into their homes because of this initiative.

Customer Emailers

 Emaar India likes to be in touch with our customers to facilitate two-way communication with them. We regularly send emailers to the customers in order to keep them up to date with any offers, projects or developments within the organization. Similarly, we constantly appreciate and support feedback from the customers in any form.

We truly believe that the way to a customer’s heart is to build relationships. And we try our best to build a community that is representative of this fact; a place where the residents enjoy living; a place that you can proudly call your dream house. Our doors for our customers are always open!


Here’s how you celebrate a Green Diwali!

It is in the air, isn’t it? The joy, the charm, the happiness; that Diwali brings with it every year. Also, it brings with it the anticipation of the remainder of all the crackers strewn on the streets, a lot of unsustainable décor garbage in the trash and abysmal air quality.

So, how about we do Diwali differently this year? How about we turn Green? Owing to increasing awareness, a lot of us are now saying no to crackers or moving to eco-friendly crackers; and we couldn’t be happier! Let us now try and extend this to our homes and celebrate a Green Diwali this year.

Here are a few changes you can consciously make to your Diwali routines-

The clay Diyaas

Very symbolic of this festival, the diyaas have undergone a transformation journey of their own. From the simple clay diyaas decades ago, to the new decorative ones that are made with material and colours that are not completely bio-degradable. We suggest, let us restart the older traditions. By purchasing simpler clay/earthen diyaas, you achieve the below advantages-

  • They are reusable and hence can be used next year as well
  • They can be a DIY project with your little ones, who can paint and create their own diyaas
  • They are biodegradable
  • You might end up helping a sect of manufacturers who might not have the resources to reach out otherwise

If you want to go one step further, you can even make your own diyaas at home using the wheat flour. It can again be an activity the whole family indulges in and a beautiful way to create memories.

The Rangoli

Another symbol of Diwali and an activity that certainly every household relishes, is making Rangolis. But did you know the artificial colours used for Rangolis are not always biodegradable? Instead, let us use flowers or rice flour to create beautiful and lively designs.

You can even use oil-bases paints to create the colours you desire. At every step, ask yourself, if it will generate toxic waste.

The Torans

They say Goddess Lakshmi visits our homes to grant us prosperity on Diwali, and that is the reason the Toran is important because it decorates the doors and windows from where she enters. But what do you think the goddess will feel looking at all the plastics we tend to accumulate on the festival?

Let us switch back to creating our own Torans from flowers, leaves and love. Say no to plastic and the inevitable waste it creates that is only going to get discarded in the next few days.

Let this Diwali be about recycling-

If you are using lights to decorate the outside of your houses, let us use the last year’s. It is quite alright that some of them don’t work, this festival is not about perfection. When you are gifting, let us ensure there is no use of plastic, whether in wrapping or in the products being gifted. Let us use recyclable cutlery at home when entertaining guests and not the disposable styrofoam plates that are not bio-degradable.

Let us sow some seeds of hope with and for our children. Let us make them aware of what the abovesaid does to the environment and plant trees with them this Diwali. Let us all prosper together- financially, emotionally and environmentally.

Wish you and your family a very Happy Diwali!

Smart Technology 101: A Change In The Landscape Of Indian Real Estate

A decade ago, if you heard someone say that technology is going to make it big in the housing market, it was seen with much skepticism. But today, the technology has entered the Indian real estate market and how! From changing its landscape to altering the dynamics of residential real estate in general, it has come a long way. So, when you think of looking up a 3 BHK residential apartment in Gurugram next time, you will find a listing of the multitude of residential developments that offer smart home technology with its residences. Emaar-India too introduced their master project in the name of Digi Homes that has changed the scenario of luxury living in Gurugram. So, what has turned the tables in favour of smart home technology and how does it play a pivotal role in Indian real estate today? Let’s find out.

Numerous advancements and innovations in technology has pushed many real estate developers to adopt technology in their dwellings to make it more attractive for the homebuyer. From mobile-centric technology to biometrics playing a huge role in the advancement of smart home automation, the standards of real estate landscape have gone a notch higher. In addition to this, technology has reduced the time taken to build the infrastructure and increased construction quality standards in real estate. Therefore, the future of Indian real estate lies in creating smart and livable cities.

With smart homes and Internet of Things (IoT) already shaking up the real estate industry, today every homebuyer looks for built-in home appliances, security cameras, etc. in their standard checklist of things to have in a home. Since most of these things can be remotely controlled, it makes for convenient and easy living. Clearly, there is a drastic change in the way real estate in India works today with smart technology taking over and paving the way for newer innovations. This has, of course, changed the traditional approach taken towards Indian real estate business.

Technology and sustainability are the key factors currently that are dictating change and every real estate developer or business in India is ready to reel in the smart automation market with their projects. So, if you are a homebuyer with an inclination towards smart home automation to make your life easier, there’s no better time than now to make that dream come true. Emaar DigiHomes brings the latest and advance technology, so you can truly live the life you had always dreamt of.

DIY-ing your way to a smart home? Let’s reconsider!

DIY-ing your way to a smart home? Let’s reconsider!

The current smart home penetration in India is 1.5%. Also, the smart home market in India is expected to grow at 44% in the coming years. Hence, there is a very high possibility that you are a part of this growth and are planning the big shift to a technology-driven home as we speak. Good decision, we say. But the bigger question is, how are you planning to achieve it?

You can either buy a home that was designed to be a smart home and has been built accordingly. Or, you can conduct the digital transformation of your home by yourself. You might decide on the latter in order to save some money or fulfil your technological cravings. Having said that, there might be some graver issues that shall surface once the process starts. And we are here for a heads-up. Here goes-

The UI dilemma

A smart home only feels smart when the interface to use the technology is simple enough for you and us to understand. However, the thing to understand here is that it is not a single UI we are talking about; rather we are referring to a number of UIs that come with each smart home equipment and needs to be integrated into a user-friendly interface.

So, you got a smart home kit and a hub to centralize all activities. Can you now build a consolidated UI on your own considering the variety of devices you have got? And even if you do manage to integrate, isn’t there a possibility that only you (as the designer of this array) understands the complex UI and no one else? The possibility of this can be quite high.

Are you dis-integrating?

Consider this. You have spent hours selecting the exact model of the smart lights, home assistants, secure locks etc. Now imagine the horror of going through the installation of this equipment only to discover that they are not 100% compatible with each other. For example, perhaps your home assistant does not support the party-lights function of your smart blubs.

In a dream-like smart home weekend morning, you shall wake up to your favourite music playing and the room temperature set to just how you like it. Now when the milkman comes to your door and rings the doorbell, the music pauses and the smart security system shows you who it is at the door, you unlock the door sitting in another room. Also, in the dream-like smart home, all of this happens through a single app and through the click of a single button. However, in a DIY installed smart-home the reality might be different with you scrambling across various apps to get the system working and this whole science of your home is completely inaccessible to any visitors!

Let us trust the expert-

Let’s face it. Somethings are better accomplished by experts. You would be surprised at the number of things you did not know about smart homes; right from the network, cables, wi-fi capabilities, equipment functions etc. Internet of Things works on the concept of connected devices that talk to each other and to the cloud. Now, what if the place you have installed one of the devices doesn’t come with the required low-voltage wiring? However, with the right experience and tools, similar matters can be resolved in a jiffy.

Considering the above-said factors, it is advisable to invest in a pre-designed and equipped smart-home in order to actually experience the revolution that a smart home is; and not struggle with it. Why indulge in something that could be left to the experts? Watch this space for more such information!

10 Reasons Why Jaipur’s Real Estate Is A Profitable Investment

Real estate in Jaipur has always been in high demand for various reasons. The Pink City shares excellent connectivity with Delhi, and is known for its rich cultural heritage and as a popular tourist destination. More recently, the IT wave in the city has led to the rising demand for modern commercial spaces and residential property. With modern civic amenities and well-developed social infrastructure, Jaipur makes for one of the most lucrative investment destinations in India today.

Here are 10 reasons why Jaipur’s real estate is a profitable investment:

1.As the capital city of India’s largest state, Rajasthan, Jaipur is also one of the fastest growing Tier 2 cities, with excellent infrastructure and scope for development.

2.Jaipur offers excellent connectivity across India via its International Airport, National Highways and its strategic location on the Golden Quadrilateral. The upcoming Metro rail will further enhance connectivity and boost the property prices in the city.

3.Jaipur shares excellent connectivity with the national capital, Delhi, which further adds to the value of its real estate. Delhi is a 3-4 drive from Jaipur on the Mumbai-Delhi Highway.

4.By 2025, Jaipur is expected to expand into a mega city, with a population of around 10 million across an area of 800 sq. km. This will further boost the demand for housing in the city.

5.Jaipur is an emerging IT/ITES destination, with major IT companies like Genpact and Infosys already having set up a base in the city. A joint venture by Mahindra & Mahindra and RIICO will be set up in a Special Economic Zone (SEZ) in the city, on approximately 750 acres of land.

6.Jaipur is the largest centre for the export of coloured gemstones, sterling silver jewellery, handicrafts, carpets, apparel, traditional footwear, marble & stone artifacts, and engineering goods. These industries keep Jaipur’s economy going strong.

7.Jaipur is known for its excellent civic amenities, from schools and hospitals, to shopping malls and luxury hotels, the city is equipped with ultra-modern infrastructure. It is also a fast emerging healthcare destination, with Medicity of Reliance Group in the pipeline.

8.Jaipur is the hub of domestic and foreign tourism. It is seen that almost 80% of foreign tourists coming to India make a visit to Rajasthan via Jaipur.

9.The law and order situation as well as the governance in Jaipur is one of the best in the country, making it a safe and secure place to live in.

10.While the cost of establishment and living is fairly low, Jaipur is expected to grow significantly in the next couple of years (with investments amount to a whopping sum of $2 billion).

Looking to invest in residential property in Jaipur? Explore premium residential plots in Jaipur at Jaipur Greens, a residential project by Emaar India.

3 Benefits of Investing in Lucknow Real Estate

What was once counted among Tier-II cities in India, has grown by leaps and bounds in recent years. Lucknow, the city of Nawabs, is no longer just the epicenter of heritage and the foodies’ den; in fact, it’s now witnessing massive IT and infrastructural developments. Needless to say, now makes for the perfect time to invest in its real estate, owing to the master plan that’s all set to give it an image overhaul. Let’s dig deeper into what makes Lucknow an irresistible investment hotspot:

#1: Master Plan 2021

Master-Plan-2021 With an aim to bring about 197 neighboring villages into the fold of the overhaul plan, the Town and Country Planning division is all set to meet the housing demand and convenience facilities to the increasing population. It is estimated that by 2031, the needs of about 65 lakh residents will be met in the form of commercial avenues and residential projects in Lucknow. This makes for the ideal time to invest in a property in the city, and reap compelling ROI in the near future.

#2: Commercial developments


Areas like Faizabad Road, Raebareli Road, and Sultanpur are some of the many locations that are set to be given a makeover as the new commercial districts in the city. This, in turn, will push prices and values of properties and make way for newer residential developments. What’s more, Lucknow also takes pride in its emergence as a prominent medical hub with multi-specialty hospitals like Medanta and Narayana Hrudalaya Aarogyam located in proximity to Gomti Nagar, a prime business district.

#3: 105-km Outer Ring Road


It is thanks to the growing needs of dwellers that the government recently decided to answer to their commuting woes in the form of a 105-km outer ring road. The project, set to complete before 2021, will cover a whopping 65 fringe villages, and streamline the traffic in the already burgeoning